Case Study: MonsterChems
Increase in Website Traffic by 35%
Details
Client:
Monsterchems
Services:
Cleaning Products
Ongoing Strategies:
Website Design
MonsterChems, a professional cleaning chemical solutions company, needed a modern website that would better represent their brand, simplify navigation, and improve customer conversions. Our goal was to design a user-friendly, mobile-optimized, and visually appealing site that clearly showcases their products and drives sales.
The Challenges
- Poor mobile usability, slow page load speeds.
- Weak call-to-action placement, causing low conversion rates.
- Outdated website design not matching modern brand standards.
- Unclear site navigation, visitors couldn’t quickly find product or service information.
The Strategies
Planning & Execution
Discovery & Research
- Audited current website layout, user flows, and competitor sites to identify gaps.
- Mapped out product pages to prioritize redesign for highest value sections.
- Set up brand guidelines (logo, color palette, fonts) for design consistency.
UX & UI Design
- Designed mobile-first, clean interfaces with simple menus.
- Employed visuals and imagery to showcase products clearly.
- Created prominent CTAs (e.g. “Add to Cart”, “View Products”) at key user decision points.
Development & Optimization
- Optimized site speed via image compression, caching, and lean code.
- Improved SEO basics: page titles, meta descriptions, headings aligned to content.
- Ensured responsiveness and browser compatibility to support all user devices.
Achieved Results
%
Increase in Website Traffic
%
Higher Conversion Rate
%
Faster Load Speed
From Old to Bold: Website Transformation
Before

After

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Edgardo Cabral
CEO and Founder, Call My Carpet Cleaner
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CEO, ASAP Carpet Cleaning
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