Case Study: Call My Carpet Cleaner

Revenue From Organic Traffic Rose by 150%

Details

Client:

Call My Carpet Cleaner

Services:

Carpet Cleaning Services

Ongoing Strategies:

SEO

www.callmycleaner.com

Call My Carpet Cleaner is a professional cleaning company serving Westport, MA. They offer a full suite of services including carpet, upholstery, tile & grout cleaning, plus odor, pet stain, and sanitization treatments. Known for using eco-friendly, non-toxic cleaning methods, Call My Carpet Cleaner backs their work with a 30-day carpet cleanliness guarantee to ensure customer satisfaction.

The Challenges



Build a strong local and organic rank on google

They need to be on first page of Google for three locations and also they need to be on top 3 for google map.



Drive revenue from organic traffic sources and increase overall brand awareness

Focused on SEO and content optimization to boost traffic, visibility, and brand recognition.

The Strategies

Planning & Execution

Initial Study

After analyzing their website and having continuous conversations with them, we came to know the actual problems they are facing. We created a landing page and did on-site and off-site optimization to find the correct architecture for the website.

Identify Problems

Firstly, we completed analysis of website and competitive keywords analysis of website. We fixed keywords that need to be optimize. Our job was to make sure that the google indexed the content, improve content best practices.

Improve Ranking

The most important thing for us was to improve the optimization of the site structure, so this was the first thing we consulted on with the Call My Carpet Cleaner team. We worked with them to change the URL structure seen by the search engines.

Achieved Results

Increase in Organic Revenue

Increase in Organic Revenue by Local Map Ranking

Increase in Organic Traffic

Key Phases of the SEO Strategy

Keyword Research & Competitor Insights – Identified valuable opportunities for growth.
Technical SEO & Site Speed Optimization – Enhanced performance and crawlability.
Content Strategy & Blog Optimization – Created targeted content to capture search demand.
Authority Building – Secured high-quality backlinks to improve rankings.
Local SEO Focus – Optimized Google Business Profile and local signals for stronger visibility.
Performance Tracking – Provided detailed monthly KPI reports to measure progress.
On-Page SEO Enhancements – Improved meta tags, internal linking, and schema markup.

From Old to Bold: Website Transformation

Before

After

This project showcases Call My Carpet Cleaner, a professional cleaning company specializing in carpet, upholstery, tile, and grout care. The goal was to highlight the brand’s unique identity, efficient cleaning process, and superior service quality through compelling visuals and structured content, presenting clear improvements over past approaches.