Case Study: LCS Janitorial Services

Organic Revenue Increased By 93%

LCS Janitorial Services Case Study



LCS Janitorial Services


Janitorial and Carpet Cleaning


The Challenges


Increase number of calls from Google and Facebook marketing


Drive revenue from organic traffic sources and increase overall brand awareness

The Strategies

Planning & Execution

Initial study

LCS Janitorial Services relied heavily on PPC in order to drive traffic to their site, so improving their organic search and revenue became our biggest priority. Focusing on technical SEO and content, we assisted with driving traffic to key pages on the site and helped broaden their search visibility for a range of important keywords.

Identify Problems

By improving LCS Janitorial’s internal navigation and the linking between key pages, we enabled search engines to crawl the site, as well as dramatically improved the usability for all visitors, in relation to site navigation and browsing.

Improve Ranking

Through on-page content, we optimised the site to target relevant search queries, improving the targeting of key pages while also improving the click-through rate from search results. These optimisations helped to increase traffic to deep URLs from organic search by 84%

The Results


Increase in Organic Revenue


Increase in Organic Revenue by Local Map Ranking


Increase in Organic Traffic

What Our Customers Say About Us!


Joelo Portobelo

CEO and Founder, LCS Janitorial Services
“BMA is not just an agency, but is truly an extension of our digital marketing team. Not only did they have a firm understanding of our business objectives and goals, they established better processes and executed strategy. Carpet Cleaners must try this company for digital marketing and SEO..”

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Pete Delapuente

CEO and Founder, ASAP Carpet Cleaning
“I’ve been in business 28 years and have done my own websites the last 10 years by myself using a “do it yourself” website online… Mine have never looked this good and professional since Branding marketing agency took over My website, Instagram, Twitter, Facebook and now my phone is starting to ring more than it ever has!…”

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Roger D Lloyd

CEO and Founder, Bio-Clean Carpet Cleaning
“BMA provided end to end support as a partner that held my online marketing through the entire process – the line between us has blurred, it feels like we’re one team that works with one goal in mind – which I love. BMA did awesome job for my Bio-Clean carpet cleaning and Event websites design and marketing online. With BMA, I can ensure I stay at the top in my business”

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Freddy Ibarra

CEO and Founder, Xtra Touch Carpet Care
“I hired the service of Branding Marketing Agency and it has given me “excellent results” I had been using the services of other companies and failed to capture the ideas I had for my business, but Chris just captured my ideas perfectly and the goals I have, the best is that in very short time I’ve been able to see results, get higher income and have more customers.”

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