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30 Online Review Sites: A Ladder To Improve Your Online Business Visibility!
Having a powerful online presence is the key to preserving a competitive edge over your competitors. Online reviews sites help your company to stand out strongly among the competition and also impact your search engine rankings. Wondering how it can be so powerful to grow your business? Here is your answer!
According to Search Engine Land, 88% of customers trust online reviews as much as suggestions from family or friends before making a purchase. So, we can say online reviews strongly influence the buyer’s decision-making process. Also, this makes review writing an important aspect for all online marketers and affiliates.
The Impact Of Online Reviews On Customers and Businesses
Online reviews are beneficial for both customers and businesses. Let’s check out one by one how reviews have a great impact on customers and businesses!
Reviews Impact Customers or Buyers
It is difficult to trust service or product easily. Fortunately, you are in the age of the internet where you have solutions about everything. There are many businesses and consumer online review sites where you can read feedback or reviews from other customers before you hire any product or business. As a result, online reviews help you take better purchase decision.
Positive Impact Of Reviews On Businesses
If you are a small business owner looking to check and influence your business reputation online, then online review sites are the great platform. Online reviews had a great impact on businesses. It will help you check how strong is your online credibility. There are many reputable review sites that can be useful for niche projects. But, before jumping into that first let us understand how reviews can help you boost your business sales and leads.
The Role of Online Reviews In Growing Small-Scale Businesses
In today’s scenario, every individual’s lifestyle is dominated by the internet. Before purchasing any product or service, individuals research and rely on the company having good feedbacks and reviews. The studies state that 90% of customers rely on online reviews before visiting any business.
It is the observable truth that online reviews can make or break any kind of business. According to the statistics provided, online reviews influence 10% of the business ranking and only 14% of customers invest in the business having one or two star average. Therefore, it is essential to have positive reviews on your website.
Image courtesy: medium
But, how you can set up online review management for your business? There are many online review tools who help you create better relationships with your customer. They manage your reviews, feedbacks and boost sales for your business.
Online reviews help your small-scale business to grow by increasing sales and leads. Because of positive reviews on your company’s website, customers get attracted to the service or product. Eventually, you get business and it boosts your profit level.
There are many online review websites that are proven to be helpful when you need honest feedback about your business. These reviews are very influential when it comes to making online purchasing decisions.
Let us take a look at the top 30 online consumer and business review sites to help businesses monitor online reputation and buyers can take an informed decision about any product or service.
1. Amazon Customer Reviews
Amazon is one of the first online review sites which allows customers to post reviews online about products since 1995. This website is the most important resource for the customers looking to make an informed purchase decision. Gathering the array of online reviews, Amazon is the online platform which can significantly impact your business product credibility and reputation.
2. Angie’s List
Being the U.S based service businesses, Angie’s list is known to be the high-end review site because the user has to pay a membership fee. But here you can get what you pay for. Their reviews are well thought-out and it cannot be from any anonymous sources. As a result, it adds to the credibility to your business website where the chances of fake reviews are none. Also, you can set up a page of your business on Angie’s List for free where your targeted customers can leave reviews.
Image courtesy: trustradius
TrustRadius is one of the most trusted online review websites for business technology. It is useful for both buyers and vendors. Buyers can easily make a better product purchase decision based on unbiased and insightful reviews. As a business owner, it can help you examine the views of customers about your product or service.
Image courtesy: tripadvisor
Whether you are in the travel, airline, hotel or entertainment industries anywhere in the world, to expand your business and reach to the targeted audience checking online reviews on TripAdvisor is important. Founded in 2000, TripAdvisor is the largest travel website in the world, which contains over 350 million reviews, opinions, and photos. It is the only company which is highly renowned for personal recommendations. Also, as a small-business owner, it allows you to connect with customers and travelers.
5. BMA Review Management Platform
Are you struggling to manage your online reputation? Branding Marketing Agency has come up with one of the powerful online review management platforms. It helps your business to get reviews from potential customers. BMA review management platform collects and monitors reviews on Google and Yelp – one of the renowned review sites. With this review management platform, you can not only manage reviews but also stay engaged with past customers. From encouraging clients to write a review, creating custom email campaigns to thank the customers to collect feedback from satisfied customers, BMA review management platform covers all.
Image courtesy: yelp
If you are seeking for a free review site for posting evaluation, then Yelp is the ultimate choice. It helps the consumers rate various types of businesses on a five-star scale. Also, any business can set up a profile on Yelp for free and the users can set up their own profiles to post a business review. It is totally free so you can respond to both positive and negative reviewers. Studies have shown that 82% of Yelp user visit the website when thinking to hire any service.
7. Google Business Profile
Google Business Profile is the most renowned review and listing portal for businesses. You can say it as a tool as it gathers several reviews which affect the online reputation of businesses. If you list your business on Google My Business, then your business will be optimized for local search results. For responding and posting reviews, local Google+ pages are there. These pages are verified and authenticated so the chances of fake reviews are none.
8. Yahoo! Local Listings
As compared to Google My Business, Yahoo! Local help users to post the reviews of businesses with a five-star rating system. Studies state that Yahoo! receives over 10% search engine shares. It integrates Yahoo! products, services, interactive maps, driving directions, user reviews, and ratings. Business owners can manage their information on Yahoo! using the local work platform.
Image courtesy: reviews.financesonline
Being one of the fastest growing online review platforms for B2B and SaaS software, Finances online has more than 2,200,000 visitors every month. They collect thousands of user reviews every month which is authenticated by LinkedIn. This will ensure you that all the reviews are shared by the actual users. Also, their product pages rank high on Google so getting positive reviews will be beneficial for your business.
10. G2 Crowd
Helping millions of businesses to make better decisions every month, G2 Crowd is the review platform which has over 500,000 authenticated user reviews. These reviews are read by 2 million buyers each month. It is the review platform which brings transparency to B2B buying, for making better decisions. Therefore, if you have a software business, then be sure to have a presence of G2 Crowd.
Image courtesy: planetrate
PlanetRate is a free platform and a one-stop shop for online reviews and ratings. Other review sites focused on one particular domain, but this is not the case with PlanetRate. You will find reviews and rating on anything on this review platform. They have detailed category characteristics so it provides valuable analytics to businesses about their products and services.
12. Better Business Bureau
Better Business Bureau is one of the most trusted names in the business reviews and ratings. According to the business rating review system, BBB educated consumers in finding trustworthy businesses. They protect you as a consumer against fraudulent business or scammers. Also, if you need to file a complaint, then also BBB will help you. Overall, it is the ethical marketplace where buyers and sellers can trust each other.
Image courtesy: Glassdoor
It is an online review site useful for anyone from employees, customers to investors. Everyone will get an idea about the particular company they are looking for. It is a great platform for the buyers thinking to invest in business service or product. They will get an exact idea about the company’s reputation by the ratings and reviews provided by other experienced customers. Also, Glassdoor is renowned as the job searching tool.
14. Facebook Recommendations
It is the known fact that Facebook is the most renowned social media platform responsible for enhancing online presence. But, do you know Facebook provides a place for people who want to post reviews and ratings of business? This feature is known as Facebook Ratings and Reviews. It is located on the left side of your Facebook page and you cannot move or remove it. Any posted reviews can be made public, visible to friends or visible to yourself.
FourSquare is the local search and discovery service platform. It allows the users to search businesses through other FourSquare business reviews. Over 50 million users are using this as a mobile app to discover great businesses based on positive reviews. It is a powerful tool to examine customers feedback. Studies state that FourSquare is a growing application.
16. ScoutPuppy Reviews
A newer and renowned review site in United States is known as ScoutPuppy Business Reviews. Currently, it has thousands of listings across the United States. Being the free review platform, it allows people to review virtually any business. As compared to Yelp it is smaller but the most renowned fast-growing site. You can trust the reviews on ScoutPuppy as it helps your business to increase the leads.
Image courtesy: ConsumerAffairs
Collecting reviews for businesses are what ConsumerAffairs aim for. It is an independent consumer news and resource center, which includes recall details, consumer reviews, and complaints. Also, you can be able to respond publicly or privately to the consumer. Get in touch with this review platform and boost your online reputation.
The slogan of Expresit site (also available in the mobile app) is to “celebrate publicly, fix privately”. This means that any positive reviews of an employee, co-worker, product or service are published publicly on the business page. And if there is any negative feedback, then it is sent to the business owner personally. As a result, you being a business owner can fix the issue immediately and privately.
HomeAdvisor is similar to Angie’s List as it helps customers or businesses find and review professionals for home improvement projects. In this online review platform, all the reviews are verified and pass through a screening process. If you are the business owner, then HomeAdvisor helps you to search the individuals in your area to work on a project.
Image courtesy: TrustPilot
Being the fastest growing consumer review platform of the United States, TrustPilot allows to get closer with customers and boost your business leads. It is the platform for businesses helping companies from all over the world and collecting honest customer reviews. The customers write both the product and seller reviews, which is verified by third-party. Also, in their paid version you can customize review invitations, share ratings and reviews on social media.
Image courtesy: Capterra
Known as the smart review platform for the software product category, Capterra is used by around 3 million users and still the number is growing. This product review site incorporates over 500 product categories and hosts over 330,000 verified product reviews and ratings. Capterra provides the most robust, user-driven outlook on types of software in the world. If you have a software company, then you can definitely approach Capterra.
Manta is an online small business service platform, a renowned search engine and review site that offers various small businesses with the details to the network. If you are looking for the best site having solid review capabilities providing traffic volume, then Manta is the ultimate choice. This site allows small businesses to connect and grow through their community in which consumers can purchase from the buyer and connect with the companies.
23. Pissed Consumer
Image courtesy: Pissed Consumer
Any consumer can share their experience about particular product and service joining the trustworthy review platform known as Pissed Consumer. If you are a business owner, then you can solve any customers’ issues which they have mentioned in their posted reviews. You can also claim a business listing, get it verified and receive new reviews joining the free business account.
Image courtesy: resellerratings
This is the platform which helps consumers get in touch with trustworthy businesses online. ResellerRatings ensures to avoid poor experiences and scams. It is known to empower the voice of the customer, by providing a medium to write reviews. They work with the retailer to source the reviews directly from the customers, so the chances of fraud reviews decrease.
It is the review platform which allows consumers to find local businesses required information such as phone number, ratings, reviews, address and hours of operation. SuperPages is the top online resource for finding information about various business categories and retailers. Every month they help millions of users to get in touch with trustworthy businesses.
Image courtesy: travelocity
Travelocity is the booking services platform, which provides online reviews and ratings. They value the opinions of their consumers and other travelers. Booking any hotel or travel package from Travelocity allows the customer to submit a review of their experience. This helps other travelers to trust that location or place. As a result, you can say that this platform is the community of trusted reviews.
Image courtesy: lendingtree
Being a consumer, if you are searching for a medium that connects you with multiple lenders, banks and credit partners then LendingTree is the definite choice for you. This is the platform for lending companies across the United States. It incorporates a comparison tool for the consumer to find trustworthy consumer review and ratings for lenders.
Image courtesy: houzz
Being an online platform for home remodeling and design, Houzz aims to connect homeowners and business owners together. It incorporates home decor offerings, interior design photos, decorating ideas and other professional services. Buying anything becomes easy when the online review site like Houzz is available. It provides online reviews and rating of businesses across the United States.
Image courtesy: senioradvisor
If you are looking for modern assisted living communities and the comfort of residential care homes, SeniorAdvisor.com is the ultimate choice. Millions of families have shared their true reviews on various senior level of services like retirement communities or nursing homes. SeniorAdvisor also allows you to add the review of senior housing in your area, which helps other senior care seekers to find the best care for their senior loved ones.
Being one of the best business online review sites, YellowBot is very helpful for businesses in many industries. It helps your business to enhance the online presence by allowing customers to leave ratings or reviews. However, YellowBot also pulls the reviews or business description from other websites. Besides that, your listing will be more robust and likely to attract your potential customers. Also, if you choose to be a premium member of YellowBot, then you can boost your business website placement in search, can use reputation management system or add extra content like promotional material.
For small businesses, online reviews are the medium to know the success rate of the business. This is because reviews can attract new potential customers. There are two kinds of reviewers positive and negative which can have a huge impact on your business online presence. Therefore, it becomes very important to manage online reviews for your businesses.
But, how it is possible to handle reviews in such a way that it helps to boost your business reputation online? Fortunately, there are different online review sites which can use to monitor your online reputation, know about negative reviews and reach more customers online. Go through this blog and know about top 30 online review sites to enhance your business online visibility.